COMCAST FIRST TO LAUNCH HBO ON DEMAND® HD
July 29, 2009
HBO On Demand HD, Featuring Award-Winning Original Programming like True Blood®, Entourage® and The Wire®, Theatrical Films and More, Provides Optimal Viewing Experience to Comcast’s HBO® Subscribers NASHVILLE, TENN., – Comcast today announced that it is the first cable provider to offer the full HBO On Demand service in HD, now offering HBO’s original and award-winning programming, as well as its extensive movie collection, to Comcast On Demand customers who subscribe to HBO. “We are making entertainment more accessible and providing customers more choices, especially as we expand our On Demand service” said John Gauder, market vice president for Comcast in Middle Tennessee. “This is part of an on-going drive. As telecommunications advances, we will continue to be at its forefront, offering high-quality products that work in conjunction with progressing technology.” Comcast’s HBO customers have unlimited access to the network’s HBO On Demand HD service, featuring current and classic original and award-winning series, comedy, documentaries, family shows, world-class sporting events and motion pictures – allowing them to watch programming when they want and as often as they want. Top programming, from popular hit series such as True Blood®, Entourage®, The Sopranos® and The Wire® to blockbuster movies such as The Dark Knight, Mamma Mia!, American Gangster and Harry Potter and the Order of the Phoenix, are currently available. As one of the first video providers to offer HD and VOD services, Comcast is continuously expanding its library of offerings. This initiative with HBO and all of the choices available On Demand are part of Project Infinity, the company’s commitment to innovation and the delivery of exponentially more quality content on TV, including more HD. Currently, Comcast’s signature On Demand library offers more than 10,000 entertainment programs each month, including more than 1,000 choices in HD available anytime, anywhere and with the ability to pause, rewind and fast-forward selections. With more than 12 billion views to date, Comcast’s extensive On Demand library features everything from movies, music and top TV shows to the most popular kids, sports, lifestyle and local programs. Comcast customers now are selecting On Demand more than 300 million times every month. About Comcast Corporation Comcast Corporation (www.comcast.com) is the nation's leading provider of entertainment, information and communication products and services. With 24.1 million cable customers, 15.3 million high-speed Internet customers, and 6.8 million Comcast Digital Voice customers, Comcast is principally involved in the development, management and operation of cable systems and in the delivery of programming content. Comcast's content networks and investments include E! Entertainment Television, Style Network, Golf Channel, VERSUS, G4, PBS KIDS Sprout, TV One, ten sports networks operated by Comcast Sports Group and Comcast Interactive Media, which develops and operates Comcast's Internet businesses, including Comcast.net (www.comcast.net). Comcast also has a majority ownership in Comcast-Spectacor, whose major holdings include the Philadelphia Flyers NHL hockey team, the Philadelphia 76ers NBA basketball team and two large multipurpose arenas in Philadelphia. # # # HBO® and related and service marks are the property of Home Box Office, Inc. All Rights Reserved.
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